The C-Suite and Social Media: Will They Ever Purchase In? [WEBINAR]

The C-Suite and Social Media: Will They Ever Purchase In? [WEBINAR]

James Cooper, June 18 2012

Join Maggie Fox on Tuesday, June NINETEENTH at 12pm EST /a far off 9am PST for The C-Suite and Social Media: Will They Ever Purchase In?, an unique reside webinar from Social Media Today.

While a few Fortune 500 firms have taken the plunge into social media, research proceed to inform us that the management of many huge companies continues to be proof against significantly establishing their corporations up on social networks, both for inside or exterior use. Are new media execs deluded to imagine that the proof of social media’s pervasiveness will push the C-Suite into the arena of interactive markets and clear purchaser relationships, dangers and all?

Maggie may be joined by panelists Peter J. Korsten, Vice chairman and Spouse on the IBM Institute for Trade Value, Peter Kim, Leader Technique Officer of Dachis Group, and Tom Chernaik, Co-Founder of CMP.LY.

The panel will speak about the truth of the placement – the studies and records that let us know that the tips revolution has but to the touch many C-Suites, the underlying reasons, and what kind of of it's because of the conduct of leaders themselves. Are companies hamstrung by the truth that many CEOs haven't used social media themselves, simply as a couple of many years in the past few executives knew how you can kind? Sign up for us as we ask:

• Which corporations’ C-suiters get it?
• What is the long run for firms that refuse to reinvent themselves?
• Is there a case to be made that social media is solely an option?
• Can social media paintings on the decrease ranges of a company with out C-level buy-in?

Interested in becoming a member of the dialogue? Sign up HERE!

Read More... [Source: Social Media Marketing Analysis from SMG]