COMMENTS
Poor Kipp. He's going to be consuming the ones phrases way past 2012... (Our impatience will make 2014+ look like an eternity away but, it isn't that distant and I MIGHT like to see how Kipp will interpret the style of crow while he has to devour it over this poorly regarded as debate...(Psst, Kipp! Crow in reality does not style that just right so, attempt to be able to get right into a higher debate than this one, ok?...))
Does it really count if Twitter is loss of life or to not everybody? No, for a few marketers, particularly B2B, Twitter have been useless.
Tweeting approximately what you had for lunch does not advertise what you are promoting or get leads.
Our tweets are primarily based after getting folks to learn our blogs, white papers and reviews. Those tweets was picked up by best magazines in our business who're searching for content material and feature retweeted our posts.
Twitter for the primary time passed Linkedin in producing leads (SEVENTY ONE%. to 2.2%) and that's the reason on account of HubSpot's software that is helping us create posts.
Our tweets are primarily based after getting folks to learn our blogs, white papers and reviews. Those tweets was picked up by best magazines in our business who're searching for content material and feature retweeted our posts.
Twitter for the primary time passed Linkedin in producing leads (SEVENTY ONE%. to 2.2%) and that's the reason on account of HubSpot's software that is helping us create posts.
Wow. It is a heck of an even query. Way to HubSpot for turning it right into a subject for debate. Like Vincent Wright above, I are inclined to have an excessive amount of enthusiasm for Twitter, and that i really feel that I HAVE BEEN in a position to use it smartly for my functions. However there are essential industry questions right here. How lengthy can a social medium be expecting to stick wholesome and rising? Extra specifically, how lengthy can Twitter stay it up?
I suppose that, in a few vital ways, Twitter is a unique animal than both Fb or Pinterest.
I do not need laborious information for this, however I strongly suspect that Twitter customers use it for various functions than, say, Fb. What does this need to let us know approximately Twitter's toughness? I DO NOT understand! <i/> However I WILL BE interested to look what HubSpotters make of it...
I suppose that, in a few vital ways, Twitter is a unique animal than both Fb or Pinterest.
I do not need laborious information for this, however I strongly suspect that Twitter customers use it for various functions than, say, Fb. What does this need to let us know approximately Twitter's toughness? I DO NOT understand! <i/> However I WILL BE interested to look what HubSpotters make of it...
Twitter is a little bit tougher to do then Fb or Pinterest. Tweeting and never getting again any comments scares other folks away. Massive drawback is sign to noise ratio too. However that does not imply Twitter is loss of life but.
I'd like Twitter to begin non-public groups that are not to be had to public. That may be excellent supply of recent expansion with invitation handiest factor the place you can begin group in a single subject. Or no less than it would be in a position to assist out with a lot of noise...
I'd like Twitter to begin non-public groups that are not to be had to public. That may be excellent supply of recent expansion with invitation handiest factor the place you can begin group in a single subject. Or no less than it would be in a position to assist out with a lot of noise...
I don't believe Twitter will die every time quickly! If it does, it will become on account of any other social platform which we have not foreseen! However even then, I FEEL Twitter is powerful with a USP of ONE HUNDRED FORTY characters and an impulsive platform.For B2B I reckon it is only a manner of playing the platform and settling on the right kind strategy to use it!
Twitter is evolving prior a social community. Socializing on Twitter is now a 2nd hand factor you do. Twitter has and can turn into the tips aggregation hub for the whole thing. It is going to be past a seek engine, past a Wiki, past a talk room.
If I'M fallacious then while you see a information document a few superstar loss of life or different massive information tale why do other folks now hit Twitter to validate the source?
The social community tag isn't any longer acceptable to Twitter and collecting stats round that context doesn't display what it now is.
If I'M fallacious then while you see a information document a few superstar loss of life or different massive information tale why do other folks now hit Twitter to validate the source?
The social community tag isn't any longer acceptable to Twitter and collecting stats round that context doesn't display what it now is.
Thanks kindly, Brian Collinson.
One different little topic I FEEL a few Twitter doomsayers are overlooking is the mixing of Twitter with such web sites as Linkedin as Biz Stone (Twitter) and Reid Hoffman (Linkedin) talk about on this YouTube video fron 2.5 years in the past: http://www.youtube.com/watch?v=QVZ7VA4zORE
Beyond what's stated in that video, is experiencing the widespread, virtually common adaption of Twitter onto the Linkedin platform by industry pros who see the trade validity of each.
While it nonetheless has vital issues which must be cope with by an even sturdy panel of Twitterati, Twitter is not rather a standalone app with out vital industry partners|relationships.
From my viewpoint, Twitter's partnership with Linkedin says much more approximately its certain industry long term than even probably the most powerful debate can counter...
One different little topic I FEEL a few Twitter doomsayers are overlooking is the mixing of Twitter with such web sites as Linkedin as Biz Stone (Twitter) and Reid Hoffman (Linkedin) talk about on this YouTube video fron 2.5 years in the past: http://www.youtube.com/watch?v=QVZ7VA4zORE
Beyond what's stated in that video, is experiencing the widespread, virtually common adaption of Twitter onto the Linkedin platform by industry pros who see the trade validity of each.
While it nonetheless has vital issues which must be cope with by an even sturdy panel of Twitterati, Twitter is not rather a standalone app with out vital industry partners|relationships.
From my viewpoint, Twitter's partnership with Linkedin says much more approximately its certain industry long term than even probably the most powerful debate can counter...
Very Excellent question...
For me for my part as a shopper I strictly use twitter as a data hub. I simply shift in the course of the information tales to look if there's something of passion. There may be simply too so much litter for me sometimes.
As a marketer of commonplace services and products (insurance coverage) it's tough to submit on subjects of pastime as it is plagued with. "want insurance coverage" "get insurance coverage now" "searching for insurance coverage" and so on... Extra agents than shoppers. Nevertheless it continues to be just right for campaigns. I LOVE how Taco bell makes use of twitter.
I see that individuals are nonetheless enticing with twitter and it's nonetheless running. I DO NOT BELIEVE it is going to be round for much longer simply because we do not understand if a greater social media website will floor. However I FEEL it'll make it prior 2012!
For me for my part as a shopper I strictly use twitter as a data hub. I simply shift in the course of the information tales to look if there's something of passion. There may be simply too so much litter for me sometimes.
As a marketer of commonplace services and products (insurance coverage) it's tough to submit on subjects of pastime as it is plagued with. "want insurance coverage" "get insurance coverage now" "searching for insurance coverage" and so on... Extra agents than shoppers. Nevertheless it continues to be just right for campaigns. I LOVE how Taco bell makes use of twitter.
I see that individuals are nonetheless enticing with twitter and it's nonetheless running. I DO NOT BELIEVE it is going to be round for much longer simply because we do not understand if a greater social media website will floor. However I FEEL it'll make it prior 2012!
When I listen any person run down Twitter due to the 'nobody desires to learn what you had for lunch' argument, I straight away understand that they simply do not get it.
Twitter is rising. They're innovating. They don't seem to be only a social network, they're an atmosphere and a platform. Evaluating Twitter to Fb or Google+ is solely needless. Twitter is other. There's a explanation why that each Fb and Google+ introduced Twitter-like options to their merchandise... as a result of the ones options are smart.
This social media explosion we're experiencing presently isn't approximately all of the cool equipment which can be to be had and the laundry checklist of options that accompany them. Social media is ready connecting with others the place you are, and sharing data and studies with them. Twitter was constructed from the bottom as much as do this. So I simply chortle at folks who assume that Twitter is demise. They only do not get it.
Twitter is rising. They're innovating. They don't seem to be only a social network, they're an atmosphere and a platform. Evaluating Twitter to Fb or Google+ is solely needless. Twitter is other. There's a explanation why that each Fb and Google+ introduced Twitter-like options to their merchandise... as a result of the ones options are smart.
This social media explosion we're experiencing presently isn't approximately all of the cool equipment which can be to be had and the laundry checklist of options that accompany them. Social media is ready connecting with others the place you are, and sharing data and studies with them. Twitter was constructed from the bottom as much as do this. So I simply chortle at folks who assume that Twitter is demise. They only do not get it.
From our perspective, which in fact is just a little biased, Twitter is solely getting going.
We have a real-time adventure Twitter curation that may be converting the best way adventure retailers interact their target audience on Twitter.
We are excited!
Hashcaster: http://www.hashcaster.com
We have a real-time adventure Twitter curation that may be converting the best way adventure retailers interact their target audience on Twitter.
We are excited!
Hashcaster: http://www.hashcaster.com
So what does Kipp imply by "height" and which of those stats will supply a definitive solution?
Doesn't in reality matter, I AM with Laura in this.
Doesn't in reality matter, I AM with Laura in this.
Hi all!
Thanks for sharing your thoughts!
@David, I WILL NOT discuss on behalf of Kipp -- you will have to watch the talk to determine specifically!
However, I WILL say that he does not imagine Twitter will FINISH this 12 months. He simply assume it's going to hit the height of its speedy expansion and can necessarily pass stagnant. Again, you'll be able to listen his explicit opinion in the course of the debate: http://www.hubspot.com/marketing-debate
Anum
Thanks for sharing your thoughts!
@David, I WILL NOT discuss on behalf of Kipp -- you will have to watch the talk to determine specifically!
However, I WILL say that he does not imagine Twitter will FINISH this 12 months. He simply assume it's going to hit the height of its speedy expansion and can necessarily pass stagnant. Again, you'll be able to listen his explicit opinion in the course of the debate: http://www.hubspot.com/marketing-debate
Anum
Twitter isn't lifeless and it isn't demise. Every other commenter discussed that it should not be in comparison to the likes of FACEBOOK and G+ and they're completely on point.
Twitter is a special animal. It is like a world textual content messaging machine the place you will get your message out to thousands and thousands w/o so much attempt. Twitter lets in you [the marketer] to center of attention your tools extra at the content material of your message and no more on distribution. It is like calculators or PC's....when we stopped focusing our efforts at the calculations, WE began focusing extra on ingenuity and creativeness. The calculation itself is simply a method to an end.
My corporate makes use of Twitter to scrupulously mixture Social Media news, startup news, and industry building instruments and will get them out to our target audience. This frees up our audience's time and transmits to them the full messages WE ALL KNOW they are curious about. In among those tweets, WE use Twitter to get messages approximately our Social Trade Community out to the loads. Even as I HAVE written prior to now approximately FB's failure so as to add options that fortify the FACEBOOK platform, I'VE no grievance of the Twitter platform. It serves its objective and turns out to get it proper with its function updates.
Great Article - thank you Anum!
Steve Kavetsky
Co-Founder/Pres.
AgooBiz.com //A DISTANT The Social Trade Netpaintings
"WE work more than me"
Twitter is a special animal. It is like a world textual content messaging machine the place you will get your message out to thousands and thousands w/o so much attempt. Twitter lets in you [the marketer] to center of attention your tools extra at the content material of your message and no more on distribution. It is like calculators or PC's....when we stopped focusing our efforts at the calculations, WE began focusing extra on ingenuity and creativeness. The calculation itself is simply a method to an end.
My corporate makes use of Twitter to scrupulously mixture Social Media news, startup news, and industry building instruments and will get them out to our target audience. This frees up our audience's time and transmits to them the full messages WE ALL KNOW they are curious about. In among those tweets, WE use Twitter to get messages approximately our Social Trade Community out to the loads. Even as I HAVE written prior to now approximately FB's failure so as to add options that fortify the FACEBOOK platform, I'VE no grievance of the Twitter platform. It serves its objective and turns out to get it proper with its function updates.
Great Article - thank you Anum!
Steve Kavetsky
Co-Founder/Pres.
AgooBiz.com //A DISTANT The Social Trade Netpaintings
"WE work more than me"
Well placed Steve. I'D pass as far as to name Twitter a data software (like an electrical application.) It is a pipeline for impulsively dispensing ideas and sharing content material. Upload within the #hashtag and also you create dynamic ever converting groups round explicit material.
I additionally assume you might be bang on with aggregation. My corporate Hashcaster has constructed the prime hash tag aggregation platform and today was identified for this on the West Coast Social Media Awards (http://www.hashcaster.com/toronto-startup-hashcaster-snaps-up-most-innovative-social-media-product-or-technology-at-the-west-coast-social-media-awards/)
Many firms like your are seeing the go back in the usage of hash tags to combination content material and group round your emblem and the use of this group to deeply hook up with your potentialities and customers.
Best regards,
Geoff Clendenning
CEO
Hashcaster
http://www.hashcaster.com
I additionally assume you might be bang on with aggregation. My corporate Hashcaster has constructed the prime hash tag aggregation platform and today was identified for this on the West Coast Social Media Awards (http://www.hashcaster.com/toronto-startup-hashcaster-snaps-up-most-innovative-social-media-product-or-technology-at-the-west-coast-social-media-awards/)
Many firms like your are seeing the go back in the usage of hash tags to combination content material and group round your emblem and the use of this group to deeply hook up with your potentialities and customers.
Best regards,
Geoff Clendenning
CEO
Hashcaster
http://www.hashcaster.com
Why do not you permit other people publish questions by the use of Fb and Twitter and perform a little elementary trying out - it will provide you with a few correct comments as opposed to trained guessing.
Hi Cheryl!
We are! However of course, you need to use information in addition to peoples opinions.
Thus some distance the query was posed on our Facebook, LinkedIn, and Twitter money owed! Be at liberty to test them out :)A FAR OFF
We'll even be writing a publish with what folks concept after the debate, so you should definitely voice your feelings by means of #MKTGdebate throughout the debate!
Anum
We are! However of course, you need to use information in addition to peoples opinions.
Thus some distance the query was posed on our Facebook, LinkedIn, and Twitter money owed! Be at liberty to test them out :)A FAR OFF
We'll even be writing a publish with what folks concept after the debate, so you should definitely voice your feelings by means of #MKTGdebate throughout the debate!
Anum
I've written the "Twitter is Useless Once more" submit myself and different feedback are proper: It is extremely other and due to this fact 'harder' than different networks. MMV w/ social networks; it is all in how you might be the usage of it and why.
I suppose there is quite a few room for Twitter to develop however they want take care of their strengths (simplicity) whilst doing issues higher. spaces they may actually amendment issues: 1) Noise. Lend a hand customers get extra worth by providing higher filters, higher controls, and plz extra competitive banning/blocking of bogus and spammy debts. 2) Connecting. Twitter must play fit maker, do extra curating - not only of the 'like me' set, sharing the standard stuff, but in addition the ones surprising connections that may make Twitter so nice. FWIW.
I suppose there is quite a few room for Twitter to develop however they want take care of their strengths (simplicity) whilst doing issues higher. spaces they may actually amendment issues: 1) Noise. Lend a hand customers get extra worth by providing higher filters, higher controls, and plz extra competitive banning/blocking of bogus and spammy debts. 2) Connecting. Twitter must play fit maker, do extra curating - not only of the 'like me' set, sharing the standard stuff, but in addition the ones surprising connections that may make Twitter so nice. FWIW.
From a Industry Potential -
What we all know is after we tweet visitors to our web sites will increase. However visitors coming from Twitter to our web site does not.
We have additionally discovered a few nice other folks to paintings with thru Twitter.
From an individual Potential -
I like Twitter as a result of I'VE discovered various builders, plumbers, and electricians I'VE hired to paintings on my house. I HAVE discovered a few superb present concepts I WOULD NOT have even thought to be on the lookout for in Google as a result of I USED TO BE unaware they existed.
I assume Twitter nonetheless has a spot for the small industry owner.
-Christina
What we all know is after we tweet visitors to our web sites will increase. However visitors coming from Twitter to our web site does not.
We have additionally discovered a few nice other folks to paintings with thru Twitter.
From an individual Potential -
I like Twitter as a result of I'VE discovered various builders, plumbers, and electricians I'VE hired to paintings on my house. I HAVE discovered a few superb present concepts I WOULD NOT have even thought to be on the lookout for in Google as a result of I USED TO BE unaware they existed.
I assume Twitter nonetheless has a spot for the small industry owner.
-Christina
We as of late noticed the place Twitter and different social media is very large:
The Deaf and Listening to Impaired.
This demographic is more or less 12-60M within the US by myself.
Recently we had the excitement of serving a gentleman we later came upon was deaf. We were given to grasp him higher after he published footage of the product, tweeted it, requested pals opinions, and so forth. With all the RT and mentions we concept in the beginning it had long past viral, as a substitute he was simply "speaking along with his community".
While the brand new higher factor will emerge, the root of Twitter is right here to stay.
- Tom
The Deaf and Listening to Impaired.
This demographic is more or less 12-60M within the US by myself.
Recently we had the excitement of serving a gentleman we later came upon was deaf. We were given to grasp him higher after he published footage of the product, tweeted it, requested pals opinions, and so forth. With all the RT and mentions we concept in the beginning it had long past viral, as a substitute he was simply "speaking along with his community".
While the brand new higher factor will emerge, the root of Twitter is right here to stay.
- Tom
I couldn't agree extra. I made a prediction a month ago, that I FEEL Twitter will finally end up loss of life or it is going to amendment drastically within the subsequent 2-3 years.
I accept as true with the former commenter that stated that Twitter is not approximately socializing, it is approximately data assortment and sharing. That is just about what our company account is for.
I additionally take pleasure in that there's a top "noise to sign" ratio there. I by no means in point of fact considered it before, but if it is said like that it is sensible that there's infrequently reaction to tweets, and that it is not essentially a nasty thing.
As always, thank you for the insights!
I additionally take pleasure in that there's a top "noise to sign" ratio there. I by no means in point of fact considered it before, but if it is said like that it is sensible that there's infrequently reaction to tweets, and that it is not essentially a nasty thing.
As always, thank you for the insights!
Well, Twitter is not lifeless! It is nonetheless a vibrant, high-performance instrument to your trade advertising.
Has any individual spotted that kids (teenagers and teenagers)don't use Twitter? I employed a 23 yr antique who had no concept that tweets couldn't exceed A HUNDRED AND FORTY characters. In my mind, that is all of the proof I MUST agree that Twitter goes to height. Is probably not in 2012, however soon.
it's now not the problem if Twitter identification loss of life or no longer! however will Twitter evolve or no longer that subject greater than you think that!
(certainly the whole thing who does not boost die!)
can you believe how twitter must evolve respecting it is personal philosophy and skeleton? learn this http://imaginewnext.blogspot.com/2011/10/twitter-whats-next.html
(certainly the whole thing who does not boost die!)
can you believe how twitter must evolve respecting it is personal philosophy and skeleton? learn this http://imaginewnext.blogspot.com/2011/10/twitter-whats-next.html
I do not believe Twitter is death or will die every time quickly however I see it been used extra as a friendship/gossip software; probably not severe for industry and marketing.
No one has published my cause of the use of Twitter. I REALLY LIKE to apply Dash Automotive Racing and twitter lets in me to look the effects from tracks everywhere in the usa in actual time. I additionally observe Faculty Sports activities and i'm "gazing" the varsity International Collection on Twitter. All over Volleyball season I AM GETTING the consequences actual time.
I have a look at Fb approximately 10 mins an afternoon however I GLANCE at twitter most certainly four hours an afternoon. I take a seat with the computer in my lap as I watch tv within the night time and apply twitter.
In my global Fb is demise and Twitter is alive and well.
I have a look at Fb approximately 10 mins an afternoon however I GLANCE at twitter most certainly four hours an afternoon. I take a seat with the computer in my lap as I watch tv within the night time and apply twitter.
In my global Fb is demise and Twitter is alive and well.
[Disclaimer: I AM a Twitter developer]
Oh I AM utterly with Laura in this one. Twitter is way from loss of life. Is utilization down? - for my part it's for me - however the reason why is my 9-5 process has a Social Media coverage which does not permit me to be my outrageous self on Twitter anymore. I THINK I AM NOT the one one.
So why do I be expecting Twitter to nonetheless do neatly. Many have stated it however Twitter is extra of a communique tool, just like the fax machine, than a social media website. By the way, I'VE met extra new other folks than I WILL BE ABLE TO expect Twitter so it is not too shabby as a social media web site both.
The largest reason why Twitter will live to tell the tale is that it's the simplest way to speak to ANY ONE on this planet. Give it some thought - in not up to 2 mins I WILL BE ABLE TO ship a message to a celebrity, business, presidents, governments and the like. that was just about unimaginable prior to Twitter.
Kofi Bosque-Hamilton (@kofic)
Founder of @socialistr (the brand new telephone company)
Use @socialistr to name any Twitter deal with. Depart a message in the event that they don't seem to be available.
See the 1 minute video: http://www.youtube.com/watch?v=0GqJSdi3BbM&feature=plcp
Oh I AM utterly with Laura in this one. Twitter is way from loss of life. Is utilization down? - for my part it's for me - however the reason why is my 9-5 process has a Social Media coverage which does not permit me to be my outrageous self on Twitter anymore. I THINK I AM NOT the one one.
So why do I be expecting Twitter to nonetheless do neatly. Many have stated it however Twitter is extra of a communique tool, just like the fax machine, than a social media website. By the way, I'VE met extra new other folks than I WILL BE ABLE TO expect Twitter so it is not too shabby as a social media web site both.
The largest reason why Twitter will live to tell the tale is that it's the simplest way to speak to ANY ONE on this planet. Give it some thought - in not up to 2 mins I WILL BE ABLE TO ship a message to a celebrity, business, presidents, governments and the like. that was just about unimaginable prior to Twitter.
Kofi Bosque-Hamilton (@kofic)
Founder of @socialistr (the brand new telephone company)
Use @socialistr to name any Twitter deal with. Depart a message in the event that they don't seem to be available.
See the 1 minute video: http://www.youtube.com/watch?v=0GqJSdi3BbM&feature=plcp
The sign to noise ratio with twitter is so unhealthy that I and such a lot colleagues have simply given up seeking to digest the ever expanding quantity of information...a lot of that is of such low high quality that it makes it arduous to seek out the nice stuff.
We are nonetheless tweeting for trade purposes, however I FINISHED eating a very long time in the past. This is a A TECHNIQUE conversation, and that i assume that's the nail within the coffin. That isn't to mention that there don't seem to be others the usage of it effectively, I simply assume that they're within the minority.
I suppose the collection of customers will proceed to grow, however day by day utilization will reduce over the years as other folks can not have the opportunity to combine into their day by day routines.
I suppose the biggest choice of tweets are all coming from an overly small base of hyper users.
So, I AM with Kip, I BELIEVE twitter will keep growing and never die however will ultimately be marginalized compared to different mediums.
PINTEREST, now that may be fascinating. It's been very efficient for buying our content material available in the market and repinned.
We are nonetheless tweeting for trade purposes, however I FINISHED eating a very long time in the past. This is a A TECHNIQUE conversation, and that i assume that's the nail within the coffin. That isn't to mention that there don't seem to be others the usage of it effectively, I simply assume that they're within the minority.
I suppose the collection of customers will proceed to grow, however day by day utilization will reduce over the years as other folks can not have the opportunity to combine into their day by day routines.
I suppose the biggest choice of tweets are all coming from an overly small base of hyper users.
So, I AM with Kip, I BELIEVE twitter will keep growing and never die however will ultimately be marginalized compared to different mediums.
PINTEREST, now that may be fascinating. It's been very efficient for buying our content material available in the market and repinned.
Read More... [Source: HubSpot's Inbound Internet Marketing Blog]
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